Maison AWL
Turning an audience of 180,000 people into a product it owns.
- Client
- Maison AWL, Célia’s home organizing world: 180,000 followers and a network of professionals trained in her method.
- Problem
- Demand from the community kept growing, but there was no place to book, pay and guarantee the quality of each job.
- Solution
- A custom marketplace: provider search, messaging, proposals, payments via Stripe Connect, reviews and dispute handling.
- Results
- Maison AWL now has a dedicated space where its community can find a provider, organise a job and pay with confidence.




